Where is the Motor Industry Headed?

MICA leaders were recently invited to update the PRCA, the world’s largest association of PR professionals, on the latest automotive developments and trends. Committee members from McLaren, Fiat Group and Ford were interviewed, drawing on over 90 years’ combined...
2022 Summary & Message from our Chair

2022 Summary & Message from our Chair

Hello everyone, and happy new year.I wanted to say a big thank you for having me as MICA chair last year. I think we have all worked together to achieve a lot in a short space of time, despite frustrations with cancellations, pesky PRs and bureaucracy blights!I’m sure...
MICA and Guild of Motoring Writers Name Top Young PR of the Year

MICA and Guild of Motoring Writers Name Top Young PR of the Year

MICA sends congratulations to its 2022 Young PR Professional of the Year winner Elizabeth Waddup, as well as finalists Olivia Frankel and Becca Abrahamian. Presented at the Guild of Motoring Writers’ prestigious annual dinner, the award recognises the auto industry’s...
Christmas Networking with Stephen Bayley

Christmas Networking with Stephen Bayley

Our Christmas networking event  the MICA committee for informal drinks in London on Thursday, December 15th. Come along and meet us, tell us what you’d like from MICA and help us plan 2023.  Everyone is welcome and we are looking forward to meeting you. Author, design...

Mentees Get Career Advantage From Mica Director Network

Another reason to join MICA is for access to its mentoring scheme, which pairs those in the world of motoring comms with experienced industry directors. Mentees and mentors sign up to a mutually agreed series of meetings, which can combine online and face-to-face...